An unexpected piece of good luck.
Those happy occasions when coincidence and improbability add up to be more than numbers and start to feel like (capital m) Meaning—We’re named for those. Happy Chances. They brought us here. We’d like to position you to capitalize when they find you.We know there is value in connecting the who and why of your business with the who and why of your customers. It makes business simple. Let us show you.
Let the story change.
About Me: I did the thing everyone tells you not to do. I followed my instincts and got an English degree. No regrets.
For 12 years I have demonstrated a unique knack for quickly identifying big picture themes within complex business settings, establishing strategic through lines to connect disparate, sometimes competing inputs and leading considered initiatives to capitalize. I have honed this skill as a small business entrepreneur and within corporate leadership positions. This isn’t one of those humblebrag sections of a website, or worse the outright brag sections. I’ve done the work (see it here and here), but if I’m honest there’s still a huge part of me that wants to let you know I struggle with the “Who am I to say?” part of this. The fact is, I think I can help precisely because I am honest with the fact I don’t know everything. What I offer is collaboration, an ability to gather, interpret, and listen to data, an empathetic ear, and the ability to suss out what is important for your brand story— for you.
If you feel disconnected from your business purpose, your customer, or what you do, I believe I can help.
The story of your brand or business is being formed all the time. It is much more than the posts on your social account, the about us page on your website, or the product packaging or mailer copy on your latest marketing campaign. There are 10.75 million active companies in America. Is your company voice strong enough to make a difference? If faced with a business defining decision, would your brand be strong enough to point you in a direction? If not, it’s a signal you have work to do.